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How Affiliates can Work out Which Keywords are Converting

Posted by Adam on Nov 28, 2009 in Tips

Your AdWords campaign can be a lot more profitable if you cut out the keywords that cost you more than they make. With AdWords conversion tracking it’s easy to see how much money keywords are making. The problem for us affiliates is, Amazon aren’t going to let us edit their site to include our AdWords tracking code. So here is the next best thing.

Here are some example stats showing the percentage of site visitors using various keywords:

Keyword> Visitors
nintendo dsi console 32.90%
pink dsi 5.80%
nintendo dsi pink 5.30%
nintendo dsi pink uk 3.70%
pink nintendo dsi 2.30%
pink dsi uk 2%
nintendo dsi consoles 1.80%
best price dsi 1.80%
dsi consoles 1.70%
nintendo dsi blue 1.60%
Other phrases 40.60%

The idea here is to remove groups of searches which aren’t profitable. In this example I’m only using 10 keyword phrases to keep it simple. In practice you should do this with every important keyword (e.g. every keyword with more than 10 searches per month).

Step 1. Group your important keywords.

Pink dsi
nintendo dsi pink
nintendo dsi pink uk
pink Nintendo dsi
pink dsi uk
nintendo dsi console
nintendo dsi consoles
dsi consoles
best price dsi
Nintendo dsi blue

Step 2. Make an ad group for each keyword group. Include negative keywords so the ad groups don’t overlap.

Pink dsi
nintendo dsi pink
nintendo dsi pink uk
pink Nintendo dsi
pink dsi uk
- blue
- price
nintendo dsi console
nintendo dsi consoles
dsi consoles
- pink
- price
- blue
Nintendo dsi blue
- pink
- price
best price dsi

Step 3. Create a landing page for each ad group. This can be a dynamic (e.g. php) page or a static page. Use a different tracking code in the affiliate links for each ad group’s landing page.
(Amazon UK style tracking codes)
Pink-dsi-21
dsi-console-21
blue-dsi-21
dsi-price-21
To increase conversion rates, you can take this opportunity to target the text and images on each landing page separately.

Step 4. Wait a few days.

Step 5. Check you’re making money.Take the revenue you’ve made from each tracking code and check it is higher than the cost of running the ad group. If not, decrease your CPC bid or stop the ad group. If you are making a profit, you can experiment with raising and lowering the CPC for maximum profit or just leave it as it is.

 
0

It’s Busy isn’t it?

Posted by Adam on Nov 27, 2009 in Other Stuff

Sorry, I’m so busy it’s the first time I’ve been a day late with one of my reviews which I said I’d do every Thursday (but I’m sure you’ll get over it). There’s so much to do at Christmas and I always wish I’d started working on my Christmas projects a month before I did.

I do love Christmas though. The excitement on children’s faces, the family getting together, Christmas specials on TV, the joy of giving, the revenue on affiliate websites increasing by 200% and… er, advent calendars.

On my main affiliate cash cow I’m earning double what I earned last month. On my Amazon affiliate account I’m earning 3 times as much as last month. It might not be entirely down to the festive season. My search ranking have also improved slightly.

Where was I going with this? Nowhere. I should really just take my dog for a walk.

 
2

G-Lock Fast Blog Finder Review

Posted by Adam on Nov 27, 2009 in Affiliate Tool Reviews

Overview: $49 Program which will find blog posts related to your keyword for which search engines follow links in comments.

I started SEO just a little too late to take advantage of comment spam. A year or so earlier I could have got loads of easy links to my sites just by replying to posts on websites and mentioning my URL. Fortunately this type of spam is of little use these days since 96% (figure based on a tiny bit of research using Fast Blog Finder) of blogs’ comments are automatically nofollowed.

What about the 4% of remaining blogs? Can you still get an easy link from them? The answer is yes. The problem is finding the blogs which still allow followed comment links. That’s what G-Lock Fast Blog Finder is for.

Once you open the software you can type in a keyword, search for it and a list of hundreds of blogs will appear within a few minutes. Next to them you will see the PageRank of the post and whether it allows links to be followed or not. You also get a lot of pages returned which for some reason the program can’t determine if the links are followed or not.

In a typical search you can expect to find (very roughly) 60% “unknown” results, 30% “nofollowed”, 6% “HTTP Errors” and 4% “Followed”.

G-Lock Fast Blog Finder Conclusion

The Fast Blog Finder software is a very good way to find places to get easy links, although there aren’t many of those places left. $49 will gain you several links for each of your target keywords. The only question is, are blog comment links any use?

 
0

Are Links in Blog Comments Any Use?

Posted by Adam on Nov 27, 2009 in Tips

No.

 
0

Article Submit Auto Review

Posted by Adam on Nov 19, 2009 in Affiliate Tool Reviews

Overview: Distribute articles quickly for $39.95 per month. Unlike other automatic article distribution methods, Article Submit Auto sends your article to important article sites like Ezinearticles and GoArticles.

If you’ve read my other reviews you’ll probably have noticed how much I hate long sales pitches on homepages. I’m pleased to say Article Submit Auto has a small sales pitch with a very dramatic video which actually shows what the product does without you having to hunt for it. On the downside, there may be an honesty issue as it offers “article marketing manual worth $67” for free if you order “Before Midnight November 12, 2009”. I have a sneaking suspicion that offer will be renewed until midnight on November 13, 2009 tomorrow.

I spent a long time looking for an article distribution tool that would submit to the sites that actually count like Ezinearticles and Article Alley. There are plenty of services which will send your article to lots of websites, but these are usually websites which are full of duplicate content because the only time people submit articles to them is when using one of these services.

With the worthwhile articles websites it is much harder to distribute your articles to them. This means the quality of the articles is higher and more of them are unique. As far as I know Auto Submit Article is the only way of quickly submitting to most of these sites at once.

Once you join you do have to spend ages providing all your log in details to various sites so you can be automatically logged in to distribute your articles. Once you have done this once however, you can distribute every article minutes after you’ve written it instead of spending an hour logging into each website and copying and pasting all the info many times over.

Finally I want to say my experience with customer service has been great. I emailed asking for more site profiles to be allowed, and it was sorted out within days.

Article Submit Auto Conclusion

If you’re into writing articles to get easy links (or getting someone to write them for you with need-an-article) and do it often enough to make the $39.95 per month seem worthwhile, this is a good place to join.

Article Submit Auto

 
0

Need-an-Article Review

Posted by Adam on Nov 12, 2009 in Affiliate Tool Reviews

Overview: Pay $9.95 per month then around $5.50 for each 500 word article written for you on any subject you choose.

Writing quality content can be a chore. Hiring a quality content writer can be expensive. The solution; support developing countries and get cheap low quality articles written at need-an-article.com*.

If the quality of the content on your website isn’t an issue for you, and you just like to have lots of words on your site, need-an-article could be the perfect solution. You pay $14.97 per month… but wait, today (or any other day I assume) you can get a special offer of $9.95. Then pay $5.52 for an article up to 550 words long (there are other options but they all provide roughly the same value). This is very cheap, and can give you a lot of content for a low price, $30 spent at need-an-article.com could fill a website.

You get to say what you want the article to be about and include any details of the task, then within a couple of days a writer will accept your article request and usually have it finished for you within a few more days. The speed this is done at is quite impressive. You also have the option of requesting any particular writer you wish who has done an article for you in the past.

The downside is that none of the writers I encountered seemed to use English as a first language. While I’m sure they speak English very well, it’s not as easy to overlook minor improper sentence structure when it’s written. If it is representing your company it can look unprofessional. I found myself proof-reading and making corrections with all the articles I received (which you might not believe given the number of typos and spelling mistakes in this blog).

Need-an-Article Conclusion

If you need cheap content and aren’t too fussy about quality, or you’re willing to spend the time correcting mistakes in the articles, Need-an-article could be the service for you. If looking professional and building a good reputation is important, then it might not be so useful.

need-an-article.com*

 
2

Christmas is Here (Good News for us)!

Posted by Adam on Nov 8, 2009 in Other Stuff

For most people Christmas is an expensive time but if you’re into affiliate marketing, you’re on the receiving end of those expenses. I’ve seen sales double in the first week of November. Anyone else have a happy Christmas stories to share?

 
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Internet Shopping Times – Predicting Day’s Total Sales

Posted by Adam on Nov 7, 2009 in Tips

If you’re like me and can’t resist checking how much money you’ve made several times during each day, you might find this useful, especially if you are keen to see how a new element in your website is affecting sales. When I look at how many sales I’ve had so far in the current day, I often want to compare it with how I’ve performed in previous days. The problem is at 3 in the afternoon, you won’t have a full set of results to compare with the previous 24 hours.

Using a sample of over 35,000 searches on ebay during a 24 hour period then multiplying it by the conversion rate and calculating an accumulated total, I produced this chart. It shows what percent of your total sales for the day you will have likely produced by any particular time. For example, if you have made £100 by 3pm, that is roughly 31% of your day’s sales, so by the end of the day you can expect to make around £300. You can see that roughly half of your sales will have been made by 6pm. Obviously this method will sometimes give you estimates which are way out, but it is probably the easiest way to get a reasonable estimate.

Time % of day’s sales to time
1 2.2
2 3.4
3 4.1
4 4.5
5 4.8
6 5.3
7 5.7
8 6.3
9 7.4
10 9.6
11 12.8
12 17.1
13 21.6
14 26.1
15 31.5
16 37.3
17 43.9
18 50.0
19 57.5
20 67.7
21 78.3
22 88.1
23 95.6
24 100.0

This ebay data was gathered using TeraPeak*.

 
0

Info Product Killer Review

Posted by Adam on Nov 5, 2009 in Affiliate Tool Reviews

Overview: $97 for one very detailed affiliate marketing strategy which works to some degree.

Oh dear, another huge sales pitch on this product’s homepage (I had to roll my mouse’s scroll wheel 57 times to get to the bottom of the page). I have to say I have my doubts about the testimonials on the homepage. Why do none of the people who have left these testimonials (or anyone with similar results) seem to have visited the associated Network Blazer forum? Maybe it’s just a coincidence. That’s not to say the people in the forum who use the guide aren’t making money from it, just that the guide hasn’t turned their lives around quite as much as the claims made in testimonials on the homepage.

I’ll overlook it though because it’s actually a pretty good ebook. It provides you with a step by step guide on how its author Craig Kaye builds affiliate websites and makes an income selling things through Amazon.

It skips the theory or any talk about any debatable issues and just tells you how Craig puts his sites together. It doesn’t give you indecisive advice like “you should have several links to your homepage throughout your website but not too many because Google might not like it”. Advice like this can leave you asking more questions like “what anchor text should I use?” or “is linking from 50% of pages to my homepage enough or too much?”. Info Product Killer uses more of an approach along the lines of “have two links on every page to your homepage using this anchor text…”

The downside of this is that the advice could be wrong. You might be wasting time creating too many links. On the other hand, personally I would waste more time trying to work out how many links I should have, rather than just getting the job done.

What I’m not very eloquently trying to say is Info Product Killer might not be right 100% of the time but it doesn’t matter too much because of the time you save by using a step by step guide.

The emphasis is put on quickly creating lots of low quality websites which make money. This could cause issues with Google determining your site as a thin affiliate.

The guide provides great on page SEO techniques but I feel the importance of link building is left out. The author disagrees with the general consensus on the importance of off-page SEO and believes interlinking your own sites and having a good on-page SEO is enough to get you all the traffic you need.

Info Product Killer Conclusion

Easiest to follow step-by-step affiliate guide I’ve seen. Will get you an income quickly but I think to make serious money you’ll need some good quality inbound links too which isn’t covered in the guide. There is also a 60 day money back satisfaction gaurentee.

Info Product Killer

 
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Ebay’s 250 Most Wanted Products – Inspiration for Affiliates

Posted by Adam on Nov 2, 2009 in Tips

If you’re not sure what product you should promote next, here’s something that might help. This is a list of the most searched for keywords on Ebay. This data is particularly interesting because unlike general search statistics as you would find in Google Keyword Tool, these are results from people who are all looking to buy products.

I collected the data using a premium tool called Terapeak* which gives you access to all kinds of Ebay related information. Unfortunately it doesn’t provide details of how many people are searching for particular keywords but it does give you a good idea of what people want to buy most.

If you’re quick, you should be able to start promoting products from the list in time for Christmas. I like to work down the list, checking the search results on Google for each keyword to gain an idea of the difficulty of getting onto the first page for each. When I’ve found one without difficult competition, I consider promoting it.

1 wii
2 nintendo wii
3 xbox 360
4 psp
5 ps3
6 ipod
7 e bay
8 nintendo ds
9 laptop
10 high school musical
11 ipod nano
12 nintendo wii console
13 ugg boots
14 fancy dress
15 cars
16 christmas
17 halloween
18 sat nav
19 nokia n95
20 ps2
21 wii console
22 lcd tv
23 boots
24 tv
25 dvd
26 iphone
27 playstation 3
28 next
29 mobile phone
30 lego
31 nintendo ds lite
32 nokia
33 caravan
34 bratz
35 digital camera
36 psp games
37 shoes
38 wii games
39 nintendo ds games
40 ps2 games
41 mini
42 ikea
43 xbox
44 ghd
45 bmx
46 ds games
47 radley
48 chanel
49 mini moto
50 nintendo ds console
51 star wars
52 sony ericsson
53 n95
54 perfume
55 transformers
56 diesel
57 bmw
58 river island
59 wardrobe
60 toys
61 prada
62 xbox 360 console
63 topshop
64 in the night garden
65 laura ashley
66 adidas
67 playstation 3 console
68 curtains
69 snap on
70 trainers
71 ds
72 free to good home
73 golf
74 karen millen
75 xbox 360 games
76 jeans
77 psp console
78 bikes
79 ps3 console
80 lambretta
81 peppa pig
82 christmas decorations
83 car
84 ipod touch
85 monsoon
86 tom tom
87 mp3
88 watches
89 ann summers
90 pit bike
91 me to you
92 ferrari
93 tickets
94 armani
95 bench
96 timberland
97 north face
98 wwe
99 rolex
100 ds lite
101 ps3 games
102 bose
103 range rover
104 disney
105 scalextric
106 k850i
107 television
108 cosworth
109 playstation 2
110 mountain bike
111 corsa
112 salvage
113 halo 3
114 samsung
115 mp3 player
116 fishing
117 spares or repair
118 hornby
119 vespa
120 nokia 6300
121 books
122 boden
123 nintendo ds lite console
124 paul smith
125 ugg
126 pokemon
127 tomtom
128 dewalt
129 digital photo frame
130 take that tickets
131 kitchen units
132 motorhome
133 land rover
134 apple ipod
135 quad
136 ralph lauren
137 ipod shuffle
138 guitar
139 ps2 console
140 dolls house
141 shed
142 baby
143 bags
144 nintendo
145 speakers
146 spice girls tickets
147 playmobil
148 scooter
149 ktm
150 tools
151 vintage
152 desk
153 vans
154 damaged
155 dr who
156 wedding
157 boat
158 kitchen
159 pink
160 ted baker
161 juicy couture
162 dining table
163 coffee table
164 caravans
165 berghaus
166 molton brown
167 faulty
168 beswick
169 pc
170 betty boop
171 fifa 08
172 football boots
173 mirror
174 jimmy choo
175 nintendo wii games
176 barbie
177 hello kitty
178 subaru
179 wedding dress
180 abercrombie
181 doctor who
182 honda
183 clinique
184 ipod nano 4gb
185 bedroom furniture
186 van
187 vw camper
188 samsung g600
189 fridge freezer
190 swarovski
191 dress
192 specialized
193 pda
194 disney princess
195 christmas lights
196 golf clubs
197 table
198 timberland boots
199 double bed
200 mulberry
201 liverpool
202 power rangers
203 i pod
204 phones
205 plasma tv
206 ben 10
207 projector
208 computer
209 sofa bed
210 rs turbo
211 sideboard
212 gps
213 touring caravan
214 go kart
215 washing machine
216 kit car
217 bob the builder
218 all saints
219 habitat
220 spiderman
221 chloe
222 leather sofa
223 trike
224 beds
225 porsche
226 baby born
227 k800i
228 no reserve
229 rugs
230 gold
231 dora
232 miss sixty
233 mp4
234 halloween costume
235 bookcase
236 carpet
237 helicopter
238 vauxhall corsa
239 lpg
240 ifor williams
241 primark
242 chest of drawers
243 mercedes
244 mac
245 shabby chic
246 disney cars
247 playstation 2 console
248 sofas
249 x box 360
250 samsung u600

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